Client
Akassa Cluster
Overview
Akassa Cluster is a minimalist modern housing development that embodies elegance and refined aesthetics. The goal was to craft a visual identity that aligns with its architectural sophistication, ensuring a cohesive and luxurious brand presence across multiple touchpoints.
Client
Akassa Cluster
Industry
Property
Service
Brand Identity
Collateral Design
Duration
4 Weeks
The Challenge
As a new housing development, Akassa Cluster required a strong and memorable branding foundation that effectively communicates its premium quality and modern living concept. The challenge was to establish a visual identity that resonates with potential homeowners while maintaining a balance between minimalism and exclusivity.
The Solution
We developed a timeless and elegant logo that reflects the architectural philosophy of Akassa Cluster. A motion identity was introduced to create dynamic brand storytelling, enhancing engagement across digital platforms. The social media design strategy focused on visual sophistication, using a refined color palette, structured layouts, and high-end typography. Additionally, we designed brand collateral, including brochures, signage, and promotional materials, ensuring consistency across all brand touchpoints.
The Result
The branding successfully positioned Akassa Cluster as a premium residential development with a distinctive identity. The cohesive visual strategy elevated brand perception, attracting potential buyers and establishing Akassa Cluster as a symbol of modern elegance in the real estate market.